| Impulse buying: Modeling its precursors SE Beatty, ME Ferrell Journal of retailing 74 (2), 169-191, 1998 | 3167 | 1998 |
| Customer engagement: Exploring customer relationships beyond purchase SD Vivek, SE Beatty, RM Morgan Journal of marketing theory and practice 20 (2), 122-146, 2012 | 3145 | 2012 |
| Switching barriers and repurchase intentions in services MA Jones, DL Mothersbaugh, SE Beatty Journal of retailing 76 (2), 259-274, 2000 | 2807 | 2000 |
| External search effort: An investigation across several product categories SE Beatty, SM Smith Journal of consumer research 14 (1), 83-95, 1987 | 2469 | 1987 |
| Customer benefits and company consequences of customer-salesperson relationships in retailing KE Reynolds, SE Beatty Journal of retailing 75 (1), 11-32, 1999 | 1886 | 1999 |
| Why customers stay: measuring the underlying dimensions of services switching costs and managing their differential strategic outcomes MA Jones, DL Mothersbaugh, SE Beatty Journal of business research 55 (6), 441-450, 2002 | 1585 | 2002 |
| Customer-based corporate reputation of a service firm: scale development and validation G Walsh, SE Beatty Journal of the academy of marketing science 35, 127-143, 2007 | 1457 | 2007 |
| Customer-sales associate retail relationships SE Beatty, M Mayer, JE Coleman, KE Reynolds, J Lee Journal of retailing 72 (3), 223-247, 1996 | 1441 | 1996 |
| Alternative measurement approaches to consumer values: the list of values (LOV) and values and life style (VALS) LR Kahle, SE Beatty, P Homer Journal of consumer research 13 (3), 405-409, 1986 | 1370 | 1986 |
| Celebrity spokesperson and brand congruence: An assessment of recall and affect S Misra, SE Beatty Journal of business research 21 (2), 159-173, 1990 | 1068 | 1990 |
| Examining the antecedents and consequences of corporate reputation: A customer perspective G Walsh, VW Mitchell, PR Jackson, SE Beatty British journal of management 20 (2), 187-203, 2009 | 999 | 2009 |
| A generalized multidimensional scale for measuring customer engagement SD Vivek, SE Beatty, V Dalela, RM Morgan Journal of marketing theory and practice 22 (4), 401-420, 2014 | 977 | 2014 |
| The involvement—commitment model: Theory and implications SE Beatty, P Homer, LR Kahle Journal of Business research 16 (2), 149-167, 1988 | 968 | 1988 |
| Alternative measurement approaches to consumer values: The list of values and the Rokeach value survey SE Beatty, LR Kahle, P Homer, S Misra Psychology & Marketing 2 (3), 181-200, 1985 | 833 | 1985 |
| The impact of service failure severity on service recovery evaluations andpost‐recovery relationships S Weun, SE Beatty, MA Jones Journal of services marketing 18 (2), 133-146, 2004 | 832 | 2004 |
| Adolescent influence in family decision making: A replication with extension SE Beatty, S Talpade Journal of consumer research 21 (2), 332-341, 1994 | 824 | 1994 |
| Service worker role in encouraging customer organizational citizenship behaviors LL Bove, SJ Pervan, SE Beatty, E Shiu Journal of business research 62 (7), 698-705, 2009 | 798 | 2009 |
| The product-specific nature of impulse buying tendency MA Jones, KE Reynolds, S Weun, SE Beatty Journal of business research 56 (7), 505-511, 2003 | 782 | 2003 |
| Service failure in online retailing: A recovery opportunity BB Holloway, SE Beatty Journal of service research 6 (1), 92-105, 2003 | 718 | 2003 |
| The positive and negative effects of switching costs on relational outcomes MA Jones, KE Reynolds, DL Mothersbaugh, SE Beatty Journal of Service Research 9 (4), 335-355, 2007 | 707 | 2007 |
