Christophe Haon
Christophe Haon
Professor of Marketing, Grenoble Ecole de Management
Adresse e-mail validée de grenoble-em.com - Page d'accueil
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Méthodologie de la recherche: réussir son mémoire ou sa thèse en sciences de gestion
ML Gavard-Perret, D Gotteland, C Haon, A Jolibert
Pearson Education, 2008
764*2008
Market orientation: synthesis and new theoretical directions
D Gotteland, C Haon, C Gauthier
Recherche et Applications en Marketing (English Edition) 22 (1), 45-59, 2007
64*2007
Familiarity and competence diversity in new product development teams: Effects on new product performance
C Haon, D Gotteland, M Fornerino
Marketing Letters 20 (1), 75-89, 2009
552009
Développer un nouveau produit: méthodes et outils
D Gotteland, C Haon
Pearson Education, 2005
512005
Making innovation last.: sustainable strategies for long term growth
H Gatignon, D Gotteland, C Haon
Basingstoke, Hampshire: Palgrave Macmillan, 2016
44*2016
Technology sourcing for website personalization and social media marketing: A study of e-retailing industry
P Oberoi, C Patel, C Haon
Journal of Business Research 80, 10-23, 2017
342017
Liftoff: when strong growth is predicted by angels and fuelled by professional venture funds
C Bonnet, P Wirtz, C Haon
Revue de lEntrepreneuriat 12 (4), 59-78, 2013
322013
The relationship between market orientation and new product performance: The forgotten role of development team diversity
D Gotteland, C Haon
M@ n@ gement 13 (5), 366, 2010
19*2010
A bibliometric analysis of the knowledge exchange patterns between major technology and innovation management journals (1999–2013)
S Sarin, C Haon, M Belkhouja
Journal of Product Innovation Management 35 (1), 2-8, 2018
132018
Does Market Orientation Affect New Product Performance? A Meta-analytic Approach
D Gotteland, C Haon, A Jolibert
M@ n@ gement 12 (3), 204-223, 2009
13*2009
Patterns of knowledge outflow from industrial marketing management to major marketing and specialized journals (1999-2013): a citation analysis
A Di Benedetto, S Sarin, M Belkhouja, C Haon
Industrial Marketing Management, 13-17, 2018
122018
A Twenty‐Year Citation Analysis of the Knowledge Outflow and Inflow Patterns from the Journal of Product Innovation Management
S Sarin, C Haon, M Belkhouja
Journal of Product Innovation Management 35 (6), 854-863, 2018
102018
Co-citation, bibliographic coupling and leading authors, institutions and countries in the 50 years of Technological Forecasting and Social Change
A Mas-Tur, N Roig-Tierno, S Sarin, C Haon, T Sego, M Belkhouja, ...
Technological Forecasting and Social Change 165, 120487, 2021
82021
Uncovering the knowledge flows and intellectual structures of research in Technological Forecasting and Social Change: A journey through history
S Sarin, C Haon, M Belkhouja, A Mas-Tur, N Roig-Tierno, T Sego, ...
Technological Forecasting and Social Change 160, 120210, 2020
82020
Internally Versus Externally Developed Technology and Market Acceptance of Innovations: The Complementary Role of Branding
C Patel, C Haon
European Management Review 11 (2), 173-186, 2014
72014
Economic implications of FTTH networks: A cross-sectional analysis
BN Guidry, PP Carson, C Haon
Journal of Economic & Social Policy 15 (1), 106-131, 2012
62012
Orientation marché: comment l’aborder et que peut-on réellement en attendre?
C Haon, D Gotteland, A Jolibert
Revue Finance Contrôle Stratégie 12 (2), 91-105, 2009
62009
L'innovation: de l'idée au lancement: Créer et développer un produit ou service nouveau
D Gotteland, C Haon, JM Boulé
Dunod, 2017
52017
Effets médiateurs et modérateurs au sein de la relation satisfaction-fidélité: vers une meilleure compréhension du rôle de l'image
D Gotteland, C Haon, D Ray
5*2007
Extrinsic rewards, intrinsic motivation, and new product development performance
SL Malek, S Sarin, C Haon
Journal of Product Innovation Management 37 (6), 528-551, 2020
42020
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