Naufel Vilcassim
Naufel Vilcassim
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Investigating heterogeneity in brand preferences in logit models for panel data
PK Chintagunta, DC Jain, NJ Vilcassim
Journal of Marketing Research 28 (4), 417-428, 1991
Investigating household purchase timing decisions: A conditional hazard function approach
DC Jain, NJ Vilcassim
Marketing Science 10 (1), 1-23, 1991
Manufacturer-retailer channel interactions and implications for channel power: An empirical investigation of pricing in a local market
V Kadiyali, P Chintagunta, N Vilcassim
Marketing Science 19 (2), 127-148, 2000
Modeling purchase-timing and brand-switching behavior incorporating explanatory variables and unobserved heterogeneity
NJ Vilcassim, DC Jain
Journal of Marketing Research 28 (1), 29-41, 1991
A random-coefficients logit brand-choice model applied to panel data
DC Jain, NJ Vilcassim, PK Chintagunta
Journal of Business & Economic Statistics 12 (3), 317-328, 1994
An empirical investigation of advertising strategies in a dynamic duopoly
PK Chintagunta, NJ Vilcassim
Management science 38 (9), 1230-1244, 1992
Product line extensions and competitive market interactions: An empirical analysis
V Kadiyali, N Vilcassim, P Chintagunta
Journal of Econometrics 89 (1-2), 339-363, 1998
Investigating dynamic multifirm market interactions in price and advertising
NJ Vilcassim, V Kadiyali, PK Chintagunta
Management Science 45 (4), 499-518, 1999
Empirical analysis of competitive product line pricing decisions: lead, follow, or move together?
V Kadiyali, NJ Vilcassim, PK Chintagunta
Journal of Business, 459-487, 1996
Research Note—Structural Demand Estimation with Varying Product Availability
HA Bruno, NJ Vilcassim
Marketing Science 27 (6), 1126-1131, 2008
Assessing the economic value of distribution channels: An application to the personal computer industry
J Chu, PK Chintagunta, NJ Vilcassim
Journal of Marketing Research 44 (1), 29-41, 2007
Investigating retailer product category pricing from household scanner panel data
NJ Vilcassim, PK Chintagunta
Journal of Retailing 71 (2), 103-128, 1995
When talk is “free”: The effect of tariff structure on usage under two-and three-part tariffs
E Ascarza, A Lambrecht, N Vilcassim
Journal of Marketing Research 49 (6), 882-899, 2012
Pricing patterns of cellular phones and phonecalls: A segment-level analysis
DC Jain, E Muller, NJ Vilcassim
Management Science 45 (2), 131-141, 1999
easyJetŪ pricing strategy: Should low-fare airlines offer last-minute deals?
O Koenigsberg, E Muller, NJ Vilcassim
QME 6 (3), 279-297, 2008
Marketing investment decisions in a dynamic duopoly: A model and empirical analysis
PK Chintagunta, NJ Vilcassim
International Journal of Research in Marketing 11 (3), 287-306, 1994
Structural modeling and policy simulation
BJ Bronnenberg, PE Rossi, NJ Vilcassim
Journal of Marketing Research 42 (1), 22-26, 2005
Price discrimination in service industries
A Lambrecht, K Seim, N Vilcassim, A Cheema, Y Chen, GS Crawford, ...
Marketing Letters 23 (2), 423-438, 2012
The perils of category management: The effect of product assortment on multicategory purchase incidence
S Hong, K Misra, NJ Vilcassim
Journal of Marketing 80 (5), 34-52, 2016
Supporting a higher shelf price through coupon distributions
NJ Vilcassim, DR Wittink
Journal of Consumer Marketing, 1987
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