Sylvain Senecal

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Pierre-Majorique Léger, Ph.D.HEC MontréalVerified email at hec.ca
Marc FredetteHEC MontrealVerified email at hec.ca
Elise Labonte-LeMoyneHEC MontrealVerified email at hec.ca
François CourtemancheResearcher Tech3lab, HEC MontrealVerified email at hec.ca
Jacques NantelHEC MontréalVerified email at hec.ca
Muhammad AljukhadarAmerican University of BeirutVerified email at aub.edu.lb
Pawel KalczynskiProfessor of Information Systems and Decision Sciences, California State University - FullertonVerified email at fullerton.edu
Shang Lin ChenVerified email at hec.ca
Ann-Frances CameronProfessor of Information Technology, HEC Montreal, GRESI, Tech3LabVerified email at hec.ca
René RiedlUniversity of Applied Sciences Upper Austria & Johannes Kepler University LinzVerified email at fh-steyr.at
Ellen PullinsUniversity of ToledoVerified email at utoledo.edu
Renato Hübner BarcelosProfessor of Marketing, ESG - UQAMVerified email at uqam.ca
Marie-Eve MathieuAssistant Professor, Department of Kinesiology, Université de MontréalVerified email at umontreal.ca
Mahdi MirhoseiniAssistant Professor at John Molson School of Business - Concordia UniversityVerified email at concordia.ca
Mickael BegonProfessor in Biomechanics, Kinesiology, University of MontrealVerified email at umontreal.ca
Vanessa GeorgesÉcole Polytechnique de MontréalVerified email at polymtl.ca
Dothang TruongFull Professor of Aviation Data Science, Embry-Riddle Aeronautical UniversityVerified email at erau.edu
Francois BellavanceProfesseur, HEC MontréalVerified email at hec.ca
Renaud LegouxHEC MontréalVerified email at hec.ca
Ana Ortiz de GuineaAssociate Professor: Universidad de Deusto, HEC Montréal; Research Professor: University of ExeterVerified email at deusto.es

Sylvain Senecal

HEC Montreal

Verified email at hec.ca - Homepage

internet marketing consumer behavior marketing consumer neuroscience interactive marketing


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
The influence of online product recommendations on consumers’ online choices S Senecal, J Nantel Journal of retailing 80 (2), 159-169, 2004	2010	2004
Consumers' decision-making process and their online shopping behavior: a clickstream analysis S Senecal, PJ Kalczynski, J Nantel Journal of Business Research 58 (11), 1599-1608, 2005	275	2005
Sales force technology usage—reasons, barriers, and support: An exploratory investigation RE Buehrer, S Senecal, EB Pullins Industrial Marketing Management 34 (4), 389-398, 2005	178	2005
The influence of flow on hedonic and utilitarian shopping values S Senecal, JE Gharbi, J Nantel ACR North American Advances, 2002	140	2002
Measuring perceived website usability J Wang, S Senecal Journal of Internet Commerce 6 (4), 97-112, 2007	121	2007
Whether and how virtual try-on influences consumer responses to an apparel web site A Merle, S Senecal, A St-Onge International Journal of Electronic Commerce 16 (3), 41-64, 2012	118	2012
How buyers' expected benefits, perceived risks, and e-business readiness influence their e-marketplace usage SS Rao, D Truong, S Senecal, TT Le Industrial Marketing Management 36 (8), 1035-1045, 2007	116	2007
A consumer typology based on e-service quality and e-satisfaction G Bressolles, F Durrieu, S Senecal Journal of Retailing and Consumer Services 21 (6), 889-896, 2014	112	2014
Using recommendation agents to cope with information overload M Aljukhadar, S Senecal, CE Daoust International Journal of Electronic Commerce 17 (2), 41-70, 2012	110	2012
Watch your tone: How a brand's tone of voice on social media influences consumer responses RH Barcelos, DC Dantas, S Sénécal Journal of Interactive Marketing 41, 60-80, 2018	91	2018
Can the media richness of a privacy disclosure enhance outcome? A multifaceted view of trust in rich media environments M Aljukhadar, S Senecal, D Ouellette International Journal of Electronic Commerce 14 (4), 103-126, 2010	91	2010
Segmenting the online consumer market M Aljukhadar, S Senecal Marketing intelligence & planning, 2011	80	2011
Precision is in the eye of the beholder: Application of eye fixation-related potentials to information systems research PM Léger, S Sénecal, F Courtemanche, AO de Guinea, R Titah, ... Association for Information Systems, 2014	78	2014
Is more always better? Investigating the task-technology fit theory in an online user context M Aljukhadar, S Senecal, J Nantel Information & Management 51 (4), 391-397, 2014	76	2014
The influence of tourism innovativeness on online consumer behavior A Couture, M Arcand, S Sénécal, JF Ouellet Journal of Travel Research 54 (1), 66-79, 2015	67	2015
Predicting on-line task completion with clickstream complexity measures: A graph-based approach PJ Kalczynski, S Senecal, J Nantel International Journal of Electronic Commerce 10 (3), 121-141, 2006	44	2006
The delayed effect of treadmill desk usage on recall and attention É Labonté-LeMoyne, R Santhanam, PM Léger, F Courtemanche, ... Computers in Human Behavior 46, 1-5, 2015	38	2015
The extent of technology usage and salespeople: an exploratory investigation S Senecal, EB Pullins, RE Buehrer Journal of Business & Industrial Marketing, 2007	33	2007
Conventional channels of distribution and electronic intermediaries: A functional analysis RD Tamilia, S Senecal, G Corriveau Journal of Marketing Channels 9 (3-4), 27-48, 2002	32	2002
Service crisis recovery and firm performance: Insights from information breach announcements S Rasoulian, Y Grégoire, R Legoux, S Sénécal Journal of the Academy of Marketing Science 45 (6), 789-806, 2017	31	2017

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