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Jennifer Lees-Marshment
Jennifer Lees-Marshment
Academic in political marketing and management, Auckland University
Adresse e-mail validée de auckland.ac.nz - Page d'accueil
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Political marketing and British political parties: The party's just begun
J Lees-Marshment
Manchester University Press, 2001
6212001
Political marketing: Principles and applications
J Lees-Marshment
Routledge, 2009
455*2009
The marriage of politics and marketing
J Lees-Marshment
Political studies 49 (4), 692-713, 2001
4522001
Political Marketing how to reach that pot of gold
J Lees-Marshment
Journal of Political Marketing 2 (1), 32, 0
438*
The product, sales and market‐oriented party‐How Labour learnt to market the product, not just the presentation
J Lees‐Marshment
European Journal of Marketing 35 (9/10), 1074-1084, 2001
1802001
Global political marketing
J Lees-Marshment
Global political marketing, 19-33, 2009
167*2009
The political marketing revolution: Transforming the government of the UK
J Lees-Marshment
Manchester University Press, 2004
1582004
The political marketing game
J Lees-Marshment
Palgrave Macmillan, 2011
1222011
Political marketing in Canada
A Marland, T Giasson, J Lees-Marshment
ubc Press, 2012
782012
Political marketing theory and practice: a reply to Ormrod's critique of the Lees-Marshment market-oriented party model
J Lees-Marshment
Politics 26 (2), 119-125, 2006
712006
Political leaders and public engagement: The hidden world of informal elite–citizen interaction
CM Hendriks, J Lees-Marshment
Political Studies 67 (3), 597-617, 2019
682019
The anglicisation of political marketing: how Blair ‘out‐marketed’Clinton
P Ingram, J Lees‐Marshment
Journal of Public Affairs 2 (2), 44-56, 2002
622002
Routledge handbook of political marketing
J Lees-Marshment
Routledge, 2012
58*2012
Marketing After the Election: The Potential and Limitations of Maintaining a Market Orientation in Government.
J Lees-Marshment
Canadian Journal of Communication 34 (2), 2009
422009
Political marketing and the 2008 New Zealand election: a comparative perspective
J Lees-Marshment
Australian Journal of Political Science 44 (3), 457-475, 2009
382009
The ministry of public input: Integrating citizen views into political leadership
J Lees-Marshment
Springer, 2015
37*2015
Empowering the members or marketing the party? The Conservative reforms of 1998
J Lees‐Marshment, S Quayle
The Political Quarterly 72 (2), 204-212, 2001
372001
Knowledge sharing and lesson learning: consultants' perspectives on the international sharing of political marketing strategy
J Lees-Marshment, DG Lilleker
Contemporary Politics 18 (3), 343-354, 2012
322012
Political marketing and traditional values:'Old Labour'for'new times'?
J Lees-Marshment, D Lilleker
Contemporary Politics 7 (3), 205-216, 2001
322001
Mis‐marketing the Conservatives: The Limitations of Style over Substance
J LEES‐MARSHMENT
The Political Quarterly 75 (4), 392-397, 2004
302004
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