Digital marketing: Five stages maturity model for digital marketing strategy implementation M Boufim, H Barka IJBTSR International Journal of Business and Technology Studies and Research …, 2021 | 27 | 2021 |
Big-Data et Service Supply chain management: Challenges et opportunités B Bentalha International Journal of Business and Technology Studies 1 (3), 2020 | 20 | 2020 |
Good governance and digitalization in Morocco: State of the art ZB Nechba, A Boujibar IJBTSR International Journal of Business and Technology Studies and Research …, 2022 | 14 | 2022 |
Reviving tourism sector in the aftermath of the Covid-19 pandemic: The role of competitive intelligence Z Kettani IJBTSR International Journal of Business and Technology Studies and Research …, 2021 | 9 | 2021 |
The effects of e-marketing in enhancing customer loyalty in Moroccan hotels: The moderating role of social media A EL KHAZRI IJBTSR International Journal of Business and Technology Studies and Research …, 2022 | 8 | 2022 |
New Public Management reforms in developing countries: the Moroccan case JA Khaoula BELHASSAN International Journal of Business and Technology Studies and Research 2 (3 …, 2020 | 6* | 2020 |
Digital entrepreneurship: literature review and research avenues proposal (case of Morocco) FZL STINOU, H BOUZEKRAOUI, I EL KHALKHALI IJBTSR International Journal of Business and Technology Studies and Research …, 2023 | 5 | 2023 |
Moderating effect of culture on the relationship between knowledge management and organizational performance in the university context. O El Kharraz, Y Boussenna International Journal of Business and Technology Studies and Research, 2021 | 5 | 2021 |
Does the firm's performance influence tax avoidance? A study in the Tunisian context T DHAHRI International Journal of Business and Technology Studies and Research 2 (3 …, 2020 | 5 | 2020 |
L’impact des mécanismes de gouvernance sur la performance des entreprises marocaines cotées M Bousetta IJBTSR International Journal of Business and Technology Studies and Research …, 2019 | 5 | 2019 |
Enterprise risk management on business performance: a quantitative analysis of local businesses in Surigao del Norte, Philippines C Saranza, L Paqueo-Patosa, D Gegona, RR Sulapas, PL Gorde, ... IJBTSR International Journal of Business and Technology Studies and Research …, 2024 | 4 | 2024 |
Higher Education in Morocco in the Covid-19 era: What perception of the usefulness and ease of use of e-learning? M BOUYZEM, H GHILANE, O MOUSTAKIM, D TSOULI IJBTSR International Journal of Business and Technology Studies and Research …, 2022 | 4 | 2022 |
Quality of the audit assignment: Analysis of interactions between auditors and auditees S MOUSSA, M DAOUD IJBTSR International Journal of Business and Technology Studies and Research …, 2021 | 4 | 2021 |
Le Réseautage et accompagnement de la femme entrepreneure marocaine : Résultats d’une enquête DF Hind BOUZEKRAOUI International Journal of Business and Technology Studies and Research 2 (3 …, 2020 | 4* | 2020 |
L’évolution du secteur bancaire et la croissance économique: quel effet sur le Maroc M Menchif, M Chemlal, N Sifouh International Journal of Business and Technology Studies and Research 2 (2), 2020 | 4 | 2020 |
Early and fast internationalization of SMEs: Case of six Moroccan women entrepreneurs MR ROUIJEL, F ACHBAB, F CHAREF IJBTSR International Journal of Business and Technology Studies and Research …, 2019 | 4 | 2019 |
Basic Education Teachers' Financial Literacy for Sustainable Development CS Saranza, DR Oval, MJP Villanueva, CL Bonghanoy IJBTSR International Journal of Business and Technology Studies and Research …, 2022 | 3 | 2022 |
Moroccan conventional banks' contribution to systemic risk ZB NECHBA International Journal of Business and Technology Studies and Research 3 (3 …, 0 | 3* | |
The typical profile of Moroccan Women Entrepreneurs: Results of a study H BOUZEKRAOUI IJBTSR International Journal of Business and Technology Studies and Research …, 2022 | 2 | 2022 |
The role of luxury value perception in consumer behavior towards counterfeit luxury goods: The case of Moroccan consumers KB IDRISSI, J Salima, S MOURAD IJBTSR International Journal of Business and Technology Studies and Research …, 2022 | 2 | 2022 |