Generation Y’s ethical ideology and its potential workplace implications RA VanMeter, DB Grisaffe, LB Chonko, JA Roberts Journal of business ethics 117, 93-109, 2013 | 287 | 2013 |
Of “likes” and “pins”: The effects of consumers’ attachment to social media RA VanMeter, DB Grisaffe, LB Chonko Journal of Interactive Marketing 32 (1), 70-88, 2015 | 241 | 2015 |
Serving first for the benefit of others: Preliminary evidence for a hierarchical conceptualization of servant leadership DB Grisaffe, R VanMeter, LB Chonko Journal of Personal Selling & Sales Management 36 (1), 40-58, 2016 | 177 | 2016 |
Don't just “Like” me, promote me: How attachment and attitude influence brand related behaviors on social media R VanMeter, HA Syrdal, S Powell-Mantel, DB Grisaffe, ET Nesson Journal of Interactive Marketing 43 (1), 83-97, 2018 | 145 | 2018 |
What’s done in the dark will be brought to the light: effects of influencer transparency on product efficacy and purchase intentions PJ Woodroof, KM Howie, HA Syrdal, R VanMeter Journal of Product & Brand Management 29 (5), 675-688, 2020 | 101 | 2020 |
In search of clarity on servant leadership: domain specification and reconceptualization R VanMeter, LB Chonko, DB Grisaffe, EA Goad AMS review 6, 59-78, 2016 | 47 | 2016 |
The pedagogy of vulnerability and marketing education: Cultivating self-expansion in a time of separation HA Syrdal, BA Vander Schee, RA VanMeter, PJ Woodroof Journal of Marketing Education 45 (1), 91-100, 2023 | 9 | 2023 |
The not so passé MBA: Podcasts as marketing cases RA VanMeter, S Schetzsle, K Howie Marketing Education Review 29 (2), 142-146, 2019 | 7 | 2019 |
The truth about transparency and authenticity on social media: how brands communicate and how customers respond: an abstract K Coker, K Howie, H Syrdal, R Vanmeter, P Woodroof Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018 | 5 | 2018 |
Of" likes" and" pins": Measuring consumers' emotional attachment to social media RA VanMeter The University of Texas at Arlington, 2014 | 5 | 2014 |
Merchmenot: Applying merchandising concepts with active learning RA VanMeter, BA Vander Schee Marketing education review 31 (2), 111-118, 2021 | 2 | 2021 |
Better together, again J Mead, R VanMeter Marketing Education Review 31 (2), 53-54, 2021 | 1 | 2021 |
DOES WELLNESS LEAD TO HAPPIER, BETTER PERFORMING SALESPEOPLE? E Goad, R VanMeter The 2012 National Conference in Sales Management Proceedings, 44-47, 2012 | 1 | 2012 |
IT’S TIME: ESTABLISHING AN AUTHENTIC MARKETING PEDAGOGICAL DISPOSITION BA Vander Schee, RA VanMeter, PJ Woodroof, HA Syrdal Journal for Advancement of Marketing Education 31 (2), 16, 2023 | | 2023 |
Spending All Your Money on Me: Influencer Marketing’s Impact on Engagement RA VanMeter, MC Peasley, PJ Woodroof | | 2022 |
The future looks good: a picture from marketing scholars of where we go from here D Haytko, B McDonald, B Rutherford, R VanMeter Journal of Marketing Theory and Practice 29 (1), 1-2, 2021 | | 2021 |
Looking on the bright side: Rewarding civil behavior in academia JG Manegold, RA VanMeter, WJ Casper Industrial and Organizational Psychology 12 (4), 376-380, 2019 | | 2019 |
Special Sessions Description: Advancing the Cause of Cause-Related Marketing J Coleman, K Howie, P Woodroof, R VanMeter Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016 | | 2016 |
If You Want More than Just “Likes,” Attachment is Better than Attitude R VanMeter, HA Syrdal, SP Mantel, ET Nesson Keller Center Research Report, 7, 0 | | |