The impact of the multi-channel retail mix on online store choice: does online experience matter? K Melis, K Campo, E Breugelmans, L Lamey Journal of Retailing 91 (2), 272-288, 2015 | 409 | 2015 |
Advancing research on loyalty programs: a future research agenda E Breugelmans, THA Bijmolt, J Zhang, LJ Basso, M Dorotic, P Kopalle, ... Marketing Letters 26, 127-139, 2015 | 196 | 2015 |
The impact of an item-based loyalty program on consumer purchase behavior J Zhang, E Breugelmans Journal of Marketing research 49 (1), 50-65, 2012 | 186 | 2012 |
Buying groceries in brick and click stores: category allocation decisions and the moderating effect of online buying experience K Campo, E Breugelmans Journal of Interactive Marketing 31 (1), 63-78, 2015 | 169 | 2015 |
Opportunities for active stock-out management in online stores: The impact of the stock-out policy on online stock-out reactions E Breugelmans, K Campo, E Gijsbrechts Journal of Retailing 82 (3), 215-228, 2006 | 117 | 2006 |
Cross-channel effects of price promotions: An empirical analysis of the multi-channel grocery retail sector E Breugelmans, K Campo Journal of Retailing 92 (3), 333-351, 2016 | 113 | 2016 |
A bigger slice of the multichannel grocery pie: when does consumers’ online channel use expand retailers’ share of wallet? K Melis, K Campo, L Lamey, E Breugelmans Journal of Retailing 92 (3), 268-286, 2016 | 111 | 2016 |
Effectiveness of in-store displays in a virtual store environment E Breugelmans, K Campo Journal of retailing 87 (1), 75-89, 2011 | 107 | 2011 |
Shelf sequence and proximity effects on online grocery choices E Breugelmans, K Campo, E Gijsbrechts Marketing Letters 18, 117-133, 2007 | 104 | 2007 |
Consumer acceptance of recommendations by interactive decision aids: The joint role of temporal distance and concrete versus abstract communications CF Köhler, E Breugelmans, BGC Dellaert Journal of Management Information Systems 27 (4), 231-260, 2011 | 73 | 2011 |
The effect of loyalty program expiration policy on consumer behavior E Breugelmans, Y Liu-Thompkins Marketing Letters 28, 537-550, 2017 | 34 | 2017 |
The clash of the titans: On retailer and manufacturer vulnerability in conflict delistings S Van der Maelen, E Breugelmans, K Cleeren Journal of Marketing 81 (1), 118-135, 2017 | 32 | 2017 |
Promoting interactive decision aids on retail websites: a message framing perspective with new versus traditional focal actions E Breugelmans, CF Köhler, BGC Dellaert, K de Ruyter Journal of Retailing 88 (2), 226-235, 2012 | 30 | 2012 |
Consumers’ evaluation of allocation policies for scarce health care services: Vested interest activation trumps spatial and temporal distance TM Benning, E Breugelmans, BGC Dellaert Marketing Letters 23, 531-543, 2012 | 10 | 2012 |
The nature and impact of personal values and organizational values on customer satisfaction E Breugelmans, A Lievens, J Bloemer 33rd EMAC Conference, University of Murcia, Spain, May 18-21, 2004 | 5 | 2004 |
A multistep approach to derive targeted category promotions E Breugelmans, Y Boztug, T Reutterer Marketing Science Institute Working Paper Series 10 (2010), 2010 | 3 | 2010 |
De invloed van stock-out communicatie op consumentenreacties in online supermarkten E Breugelmans, K Campo, E Gijsbrechts Ontwikkelingen in het Marktonderzoek. Jaarboek 2007, 71-96, 2007 | | 2007 |