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Cindy Lombart
Cindy Lombart
Professeur de Marketing
Adresse e-mail validée de audencia.com
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Impact of brand personality on three major relational consequences (trust, attachment, and commitment to the brand)
D Louis, C Lombart
Journal of product & brand management, 2010
5772010
A study of the impact of Corporate Social Responsibility and price image on retailer personality and consumers' reactions (satisfaction, trust and loyalty to the retailer)
C Lombart, D Louis
Journal of retailing and consumer services 21 (4), 630-642, 2014
1792014
Consumer satisfaction and loyalty: Two main consequences of retailer personality
C Lombart, D Louis
Journal of Retailing and Consumer Services 19 (6), 644-652, 2012
1052012
Le butinage: proposition d'une échelle de mesure
C Lombart
Recherche et Applications en Marketing (French Edition) 19 (2), 1-30, 2004
652004
Influences of the perceived value on actual repurchasing behavior: Empirical exploration in a retailing context
R Mencarelli, C Lombart
Journal of Retailing and Consumer Services 38, 12-21, 2017
632017
A la recherche du consommateur: nouvelles techniques pour mieux comprendre le client
D Dion, C Pinson, M Herbert, O Trendel, A Rodhain, N Ozcaglar-Toulouse, ...
Dunod, 2008
512008
Sources of retailer personality: Private brand perceptions
C Lombart, D Louis
Journal of retailing and consumer services 28, 117-125, 2016
472016
Regional product assortment and merchandising in grocery stores: Strategies and target customer segments
C Lombart, B Labbé-Pinlon, M Filser, B Anteblian, D Louis
Journal of Retailing and Consumer Services 42, 117-132, 2018
462018
A study on the use of an immersive virtual reality store to investigate consumer perceptions and purchase behavior toward non-standard fruits and vegetables
A Verhulst, JM Normand, C Lombart, G Moreau
2017 IEEE Virtual Reality (VR), 55-63, 2017
462017
Consumer perceptions and purchase behavior toward imperfect fruits and vegetables in an immersive virtual reality grocery store
C Lombart, E Millan, JM Normand, A Verhulst, B Labbé-Pinlon, G Moreau
Journal of Retailing and Consumer Services 48, 28-40, 2019
452019
Price image consequences
C Lombart, D Louis, B Labbé-Pinlon
Journal of Retailing and Consumer Services 28, 107-116, 2016
382016
Effects of physical, non-immersive virtual, and immersive virtual store environments on consumers' perceptions and purchase behavior
C Lombart, E Millan, JM Normand, A Verhulst, B Labbé-Pinlon, G Moreau
Computers in Human Behavior 110, 106374, 2020
342020
Retailers’ communication on ugly fruits and vegetables: what are consumers’ perceptions?
D Louis, C Lombart
Journal of Retailing and Consumer Services 41, 256-271, 2018
292018
Conséquences non transactionnelles du comportement de butinage: modèle théorique et test empirique
C Lombart, B Labbé-Pinlon
Recherche et Applications en Marketing (French Edition) 20 (1), 21-42, 2005
262005
Nouvelle approche conceptuelle et opérationnelle du lien entre un individu et sa région: l’appartenance régionale
F Charton-Vachet, C Lombart
Recherche et Applications en Marketing (French Edition) 30 (1), 52-80, 2015
242015
Impact of attitude towards a region on purchase intention of regional products: the mediating effects of perceived value and preference
F Charton-Vachet, C Lombart, D Louis
International Journal of Retail & Distribution Management 48 (7), 707-725, 2020
222020
Impacts of product, store and retailer perceptions on consumers’ relationship to terroir store brand
J Lacoeuilhe, D Louis, C Lombart
Journal of Retailing and Consumer Services 39, 43-53, 2017
222017
New conceptual and operational approach to the link between individual and region: regional belonging
F Charton-Vachet, C Lombart
Recherche et Applications en Marketing (English Edition) 30 (1), 50-75, 2015
212015
Influence of being embodied in an obese virtual body on shopping behavior and products perception in VR
A Verhulst, JM Normand, C Lombart, M Sugimoto, G Moreau
Frontiers in Robotics and AI 5, 113, 2018
202018
Impact of the link between individuals and their region on the customer-regional brand relationship
F Charton-Vachet, C Lombart
Journal of retailing and Consumer Services 43, 170-187, 2018
192018
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