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Pedro Gardete
Pedro Gardete
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Title
Cited by
Cited by
Year
Television ad-skipping, consumption complementarities and the consumer demand for advertising
AE Tuchman, HS Nair, PM Gardete
Quantitative Marketing and Economics 16 (2), 111-174, 2018
60*2018
Cheap-talk advertising and misrepresentation in vertically differentiated markets
PM Gardete
Marketing Science 32 (4), 609-621, 2013
572013
Social effects in the in-flight marketplace: Characterization and managerial implications
PM Gardete
Journal of Marketing Research 52 (3), 360-374, 2015
352015
Dynamic effects of price promotions: Field evidence, consumer search, and supply-side implications
A Elberg, PM Gardete, R Macera, C Noton
Quantitative Marketing and Economics 17 (1), 1-58, 2019
25*2019
Guiding Consumers through Lemons and Peaches: An Analysis of the Effects of Search Design Activities
P Gardete, M Hunter
Stanford University Graduate School of Business Research Paper, 2020
17*2020
Tailored cheap talk: The effects of privacy policy on ad content and market outcomes
PM Gardete, Y Bart
Marketing Science 37 (5), 733-752, 2018
17*2018
Competing under asymmetric information: The case of dynamic random access memory manufacturing
PM Gardete
Management Science 62 (11), 3291-3309, 2016
172016
Multiplicity of equilibria and information structures in empirical games: challenges and prospects
RN Borkovsky, PB Ellickson, BR Gordon, V Aguirregabiria, P Gardete, ...
Marketing Letters 26 (2), 115-125, 2015
162015
Prepurchase information acquisition and credible advertising
PM Gardete, L Guo
Management Science 67 (3), 1696-1717, 2021
8*2021
Refocusing loyalty programs in the era of big data: a societal lens paradigm
V Stourm, SA Neslin, ET Bradlow, E Breugelmans, SY Chun, P Gardete, ...
Marketing Letters 31 (4), 405-418, 2020
72020
Coalition loyalty program not working? Perhaps you’re doing it wrong
P Gardete, J Lattin
Stanford University Graduate School of Business Research Paper, 2018
22018
Recommendations Systems: Beyond Matching Products to Buyers
P Gardete, CD Santos
Available at SSRN 3160247, 2021
12021
No data? No problem! A Search-based Recommendation System with Cold Starts
P Gardete, CD Santos
No Problem, 2020
12020
Coalition Loyalty Program Not Working? Maybe You're Doing It Wrong
PM Gardete, JM Lattin
Stanford University, Graduate School of Business Research Papers, 2018
12018
Prepurchase information and credible advertising
PM Gardete, L Guo
Management Science, 2020
2020
Comments on “Dynamic Effects of Price Promotions: Field Evidence, Consumer Search, and Supply-Side Implications”
A Elberg, PM Gardete, R Macera, C Noton
2017
SSRN Research Paper Series
M Gaynor, C Propper, S Seiler, K Bimpikis, O Candogan, D Saban, ...
policy, 2016
2016
The Impact of Others’ Opinions on Online Ratings
P Gardete, S Singh
2011
On the Roles of Information in the Interaction of Agents in Markets
P Gardete
UC Berkeley, 2011
2011
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Articles 1–19