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Co-authors
Bruce HardieLondon Business SchoolVerified email at london.edu- Eric BradlowThe Wharton School of the University of PennsylvaniaVerified email at wharton.upenn.edu
- Eric J. JohnsonNorman Eig Professor of Business, Columbia Business School, Columbia UniversityVerified email at columbia.edu
- Kartik HosanagarWharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- Vibhanshu AbhishekAssociate Professor of Information Systems, UC IrvineVerified email at uci.edu
- Daniel McCarthyDepartment of Marketing, Goizueta Business School at Emory UniversityVerified email at emory.edu
- Steven BellmanProfessor, University of South AustraliaVerified email at marketingscience.info
- Kinshuk JerathArthur F Burns Professor of Free and Competitive Enterprise, Professor of Business, MarketingVerified email at columbia.edu
- Jeffrey LarsonAssociate Professor of Marketing, Brigham Young UniversityVerified email at byu.edu
- Necati TereyagogluAssociate Professor of Operations Management, University of South CarolinaVerified email at moore.sc.edu
- Senthil VeeraraghavanProfessor of Operations, Information and Decisions, Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- Valeria StourmHEC ParisVerified email at hec.fr
- Max BazermanHarvard Business School, Harvard UniversityVerified email at hbs.edu
- Blakeley McShaneKellogg School of Management, Northwestern UniversityVerified email at kellogg.northwestern.edu
- Zhiqiang (Eric) ZhengProfessor of Information Systems and FinanceVerified email at utdallas.edu
- CB BhattacharyaHJ Zoffer Chair of Sustainability and EthicsVerified email at pitt.edu
- Elea McDonnell FeitDrexel UniversityVerified email at drexel.edu
- John R. HauserKirin Professor of Marketing, MITVerified email at mit.edu
- Robert ZeithammerUCLAVerified email at anderson.ucla.edu
- Pengyuan WangVerified email at uga.edu
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Peter Fader
Professor of Marketing at the Wharton School of the University of Pennsylvania
Verified email at wharton.upenn.edu - Homepage