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Co-authors
Bart BronnenbergTilburg UniversityVerified email at uvt.nl- Sunil GuptaMarketing Professor, Harvard Business SchoolVerified email at hbs.edu
- Asim AnsariWilliam T. Dillard Professor of Marketing, Columbia UniversityVerified email at columbia.edu
- Harald J. van HeerdeUniversity of New South WalesVerified email at unsw.edu.au
- Song YaoAssociate Professor of Marketing, Washington University in St. LouisVerified email at wustl.edu
- Scott A. NeslinProfessor of Marketing, Dartmouth CollegeVerified email at dartmouth.edu
- Wagner KamakuraRice UniversityVerified email at rice.edu
- Jean-Pierre DubeUniversity of Chicago Booth School of BusinessVerified email at chicagobooth.edu
- Jason M.T. RoosAssociate Professor of Marketing, Rotterdam School of Management, Erasmus UniversityVerified email at rsm.nl
- Hana ChoiUniversity of Rochester, Simon Business SchoolVerified email at rochester.edu
- Rex DuBauer Professor of Marketing, University of HoustonVerified email at bauer.uh.edu
- michael w krugerinformation resourcesVerified email at dom.edu
- P. Richard HahnArizona State UniversityVerified email at asu.edu
- William L. WilkieNathe Professor of Marketing, University of Notre DameVerified email at nd.edu
- Kenneth C WilburProfessor, Rady School of Management, University of California, San DiegoVerified email at ucsd.edu
Carl Mela
T. Austin Finch Professor of Business Administration, Duke University
Verified email at duke.edu - Homepage