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Hounaida El Jurdi
Hounaida El Jurdi
Assistant Professor, Lebanese American University
Adresse e-mail validée de lau.edu.lb
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Harnessing the power of religion: Broadening sustainability research and practice in the advancement of ecology
HA El Jurdi, W Batat, A Jafari
Journal of Macromarketing 37 (1), 7-24, 2017
342017
Mirror, Mirror: National Identity and the Pursuit of Beauty
H El Jurdi, S Smith
Journal of Consumer Marketing, 2017
332017
Beauty salon-a marketplace icon
N Ourahmoune, HE Jurdi
Consumption Markets & Culture 24 (6), 611-619, 2021
142021
“They Said We Ruined the Character and Our Religion”: Authenticity and Legitimation of Hijab Cosplay
H El Jurdi, M Moufahim, O Dekel Dachs
Qualitative Market Research, 2021
132021
The march for gender equality of Algerian women: The struggle for spatial and historical recognition
N Ourahmoune, HE Jurdi
Gender, Work & Organization 31 (3), 1012-1030, 2024
62024
Marketing and the Missing Feminisms: Decolonial Feminism, and the Arab Spring
N Ourahmoune, H El Jurdi
The Routledge Companion to Marketing & Feminism, 2021
62021
Cultural norms and the marketplace: favor economies in the Arab world
H El Jurdi, R Houjeir
Journal of Consumer Marketing 37 (2), 226-235, 2020
52020
“Revolution is a Woman”- The Feminization of the Arab Spring
H El Jurdi, N Ourahmoune
Journal of Marketing Management, 2020
52020
Researching the sacred: a conversation with Samuelson Appau, Russ Belk and Diego Rinallo
M Moufahim, V Rodner, H El Jurdi, S Appau, R Belk, D Rinallo
Qualitative Market Research: An International Journal 26 (2), 173-182, 2023
32023
Ethnographies of a Mediterranean vestaval: the passeggiata
B Cova, V Cova, H El Jurdi
Contemporary consumer culture theory, 130-151, 2017
32017
Resourcing Hope: Refugee Agentive Consumption Acts in Protracted Displacement
HA El Jurdi, Z Baktir, LL Price
Journal of Public Policy & Marketing 44 (1), 43-60, 2025
12025
Guest editorial: Sacred journeys: moving in, out and around sacred spaces
M Moufahim, V Rodner, H El Jurdi
Qualitative Market Research: An International Journal 26 (2), 61-67, 2023
12023
Beauty and the Social Imaginary: A Social Historical Analysis of the Lebanese Techno-cosmetized Beauty Market
H El Jurdi, N Ourahmoune, S Askegaard
Consumer Cuture Theory Conference, 2016
2016
Problem/Solution Framing Effects And The Influence Of Perceived Proximity To The Self
H El Jurdi
PhD Thesis-University of Auckland, 2010
2010
Impact of bancassurance on the Lebanese insurance industry-by Hounaida Atef El-Jurdi
HA El-Jurdi
Theses, Dissertations, and Projects, 2002
2002
Impact of Bancassurance on the Lebanese Insurance Industry
HA El-Jurdi
2002
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