Martin Christopher
Martin Christopher
Emeritus Professor of Marketing & Logistics
Adresse e-mail validée de cranfield.ac.uk
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Logistics & supply chain management
M Christopher
Pearson education limited, 2011
11666*2011
Relationship marketing: bringing quality customer service and marketing together
M Christopher, A Payne, D Ballantyne
3437*1991
Building the resilient supply chain.
M Christopher, H Peck
MCB UP Ltd/Emerald Group Publishing Limited, 2004
26032004
The agile supply chain: competing in volatile markets
M Christopher
Industrial marketing management 29 (1), 37-44, 2000
26002000
Supply chain risk management: outlining an agenda for future research
U Jüttner, H Peck, M Christopher
International Journal of Logistics: Research and Applications 6 (4), 197-210, 2003
16072003
Logística e gerenciamento da cadeia de suprimentos: estratégias para a redução de custos e melhoria dos serviços
M Christopher
Pioneira, 1997
15731997
An integrated model for the design of agile supply chains
M Christopher, D Towill
International Journal of Physical Distribution & Logistics Management, 2001
13562001
Mitigating supply chain risk through improved confidence
M Christopher, H Lee
International journal of physical distribution & logistics management, 2004
13122004
Supply chain migration from lean and functional to agile and customised
M Christopher, DR Towill
Supply Chain Management: An International Journal 5 (4), 206-213, 2000
10922000
Creating agile supply chains in the fashion industry
M Christopher, R Lowson, H Peck
International Journal of Retail & Distribution Management, 2004
9862004
Marketing logistics
M Christopher, H Peck
Routledge, 2012
7272012
Measuring agile capabilities in the supply chain
RI Van Hoek, A Harrison, M Christopher
International Journal of Operations & Production Management, 2001
7122001
" Supply Chain 2.0": managing supply chains in the era of turbulence
M Christopher, M Holweg
International journal of physical distribution & logistics management 41 (1 …, 2011
6292011
Demand chain management-integrating marketing and supply chain management
U Jüttner, M Christopher, S Baker
Industrial marketing management 36 (3), 377-392, 2007
5982007
A taxonomy for selecting global supply chain strategies
M Christopher, H Peck, D Towill
The International Journal of Logistics Management, 2006
5902006
Developing market specific supply chain strategies
M Christopher, D R Towill
The international journal of logistics management 13 (1), 1-14, 2002
5782002
Market segmentation
M McDonald, M Christopher, M Bass
Marketing, 41-65, 2003
5682003
Relationship marketing for competitive advantage: winning and keeping customers
A Payne, M Christopher, H Peck, M Clark
Butterworth-Heinemann, 1998
5581998
Relationship marketing
H Peck, M Christopher, M Clark, A Payne
Taylor & Francis, 2013
4492013
Supply chain strategy: its impact on shareholder value
M Christopher, L Ryals
The international journal of logistics management 10 (1), 1-10, 1999
4361999
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