| Loyalty: The influences of satisfaction and brand community integration JH McAlexander, SK Kim, SD Roberts Journal of marketing Theory and Practice 11 (4), 1-11, 2003 | 577 | 2003 |
| Collectors and collecting RW Belk Interpreting objects and collections, 317-326, 2012 | 500 | 2012 |
| Consumer behavior and divorce JH McAlexander, J Schouten, SD Roberts JAI Press, 1993 | 113 | 1993 |
| Desperately Seeking Certainty: Narrowing the Materialism Construct. KS Micken, SD Roberts Advances in Consumer Research 26 (1), 1999 | 85 | 1999 |
| The 50 and older characters in the advertisements of modern maturity: growing older, getting better? SD Roberts, N Zhou Journal of Applied Gerontology 16 (2), 208-220, 1997 | 78 | 1997 |
| The impact of the visual content of advertisements upon the perceived vacation experience. JE Olsen, JH Alexander, SD Roberts Tourism services marketing: advances in theory and practice. Special …, 1986 | 72 | 1986 |
| Consumption Responses to Involuntary Job Loss. SD Roberts Advances in Consumer Research 18 (1), 1991 | 41 | 1991 |
| Fostering ethics research: An analysis of the accounting, finance and marketing disciplines RA Bernardi, MR Melton, SD Roberts, DF Bean Journal of Business Ethics 82, 157-170, 2008 | 38 | 2008 |
| A comparison of cultural value orientations as reflected by advertisements directed at the general US market, the US Hispanic market, and the Mexican market SD Roberts, HS Hart Journal of Marketing Theory and Practice 5 (1), 91-99, 1997 | 36 | 1997 |
| A cross‐cultural examination of the general theory of marketing ethics: does it apply to the next generation of managers? CL Donoho, MJ Polonsky, S Roberts, DA Cohen Asia Pacific Journal of Marketing and Logistics 13 (2), 45-63, 2001 | 30 | 2001 |
| Cultural anchoring and product diffusion MS LaTour, SD Roberts Journal of Consumer Marketing 9 (4), 29-33, 1992 | 28 | 1992 |
| Consumer Behavior in Coping Strategies for Divorce. JH McAlexander, JW Schouten, SD Roberts Advances in consumer research 19 (1), 1992 | 24 | 1992 |
| The Fortunate Few: Production As Consumption. SD Roberts, DL Scammon, JW Schouten Advances in consumer research 15 (1), 1988 | 20 | 1988 |
| Le fromage as life: French attitudes and behavior toward cheese SD Roberts, KS Micken Advances in Consumer Research 23, 111-119, 1996 | 17 | 1996 |
| Marketing digital offerings is different: strategies for teaching about digital offerings in the marketing classroom SD Roberts, KS Micken Journal of Education for Business 90 (2), 96-102, 2015 | 16 | 2015 |
| Symbolism, obligation, and fibre choice: the macro to the micro continuum of understanding gift giving SD Roberts Advances in Consumer Research 17 (1), 707-709, 1990 | 16 | 1990 |
| Effects of sudden income loss on consumption and related aspects of life: A study of unemployed steel workers SD Roberts Research in Consumer Behavior 5, 181-214, 1991 | 13 | 1991 |
| Collectors and Collecting M Wallendorf, J Sherry, M Holbrook, S Roberts Advances in Consumer Research 15, 548-553, 1988 | 13 | 1988 |
| ‘Needs’ and ‘Wants’ in Marketing Literature: Pedagogical Difficulties SD Roberts, RP Dant, CL Lim Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference …, 2014 | 12 | 2014 |
| The digital continuum: the influence of ownership, access, control, and Cocreation on digital offerings KS Micken, SD Roberts, JD Oliver AMS Review 10, 98-115, 2020 | 10 | 2020 |
