| Complainers versus non-complainers: a multi-national investigation of individual and situational influences on customer complaint behaviour P Sharma, R Marshall, P Alan Reday, W Na Journal of Marketing Management 26 (1-2), 163-180, 2010 | 107 | 2010 |
| An interdisciplinary approach to assessing the characteristics and sales potential of modern salespeople PA Reday, R Marshall, A Parasuraman Industrial Marketing Management 38 (7), 838-844, 2009 | 38 | 2009 |
| Internet‐enabled youth and power in family decisions R Marshall, PA Reday Young Consumers 8 (3), 177-183, 2007 | 22 | 2007 |
| Response-time measurement of group purchasing-decision power structures R Marshall, PA Reday, N Woonbong, SS Agrawal Journal of Business Research 60 (7), 711-719, 2007 | 8 | 2007 |
| Study tour objective: Experiential learning in developing entry level international business people P Reday, R Counts International Journal of Business Research 13 (3), 137-142, 2013 | 6 | 2013 |
| Technology transfer in marketing exchanges: The characteristics of the technology linker R Marshall, PA Reday Journal of Euromarketing 10 (2), 49-66, 2001 | 4 | 2001 |
| Manufacturers' Representatives as a Solution to Distributor Disintermediated Induced Channel Conflict P Reday, D Steynm, A Guiffrida International Journal of Business Research 15 (3), 55 - 61, 2015 | 2 | 2015 |
| THE IMPACT OF SALES FORCE AUTOMATION TECHNOLOGY ON RELATIONSHIP BUILDING OF INSURANCE AGENTS IN SINGAPORE. PA Reday, R Marshall Journal of International Business Strategy 7 (1), 2007 | 2 | 2007 |
| Technology transfer, the role of the linker R Marshall, PA Reday International Journal of Technology Transfer and Commercialisation 1 (1-2 …, 2002 | 2 | 2002 |
| A Framework for the Development of a Marketing Strategy E Ulusoy, P Reday Review of Business Research 16 (3), 41 - 50, 2016 | | 2016 |
| Big Data versus Little and Thick Data and the Manufacturer's Representative P Reday, E Ulusoy, A Kos, M Ragozine International Journal of Business Research 16 (4), 19 - 28, 2016 | | 2016 |
| 3D Printing - A Tool fo Industrial Products Sales People P Reday, I Sirichakawal, M Ragozine International Journal of Business Research 16 (2), 75 - 84, 2016 | | 2016 |
| Parallel Product and Production Road Maps: The Keys to CRM Through Closer Customer-Supplier Collaboration P Reday, D Steyn, A Kos, J Harrington International Journal of Business Strategy 15 (3), 33 - 43, 2015 | | 2015 |
| A Services Marketing Mix on the Short Term International Study Tour P Reday, D Steyn, T Billiot International Journal of Business Research 13 (4), 29 - 36, 2014 | | 2014 |
| An Augmented Sales Presentation Model for Industrial Products Sales People P Reday, A Kos, R Counts, M Vlad, A Boyle Review of Business Research 14 (3), 87 - 94, 2014 | | 2014 |
| Short Term Study Tours: Marketing the Two Week Study Tour P Reday, R Counts, L Kielke, A Boyle International Journal of Business Research 13 (3), 125 - 132, 2013 | | 2013 |
| Why Functional Specialists Should Be Encouraged to Use the Internet: the Changing Pattern of Influence in Buying Centers R Marshall, N WoonBong, P ChanWook, PA Reday ACR Asia-Pacific Advances, 2005 | | 2005 |
| Internet-Enabled Knowledge Acquisition and Power in Family Decisions R Marshall, PA Reday, N WoonBong ACR Asia-Pacific Advances, 2005 | | 2005 |
| Information Technology and the Sales Function PA Reday, N WoonBong ACR Asia-Pacific Advances, 2005 | | 2005 |
| Technology Sales Linker Characteristics as a Sales Performance Predictor in High Technology Industries PA Reday Nanyang Technological University, Nanyang Business School, 2002 | | 2002 |
