Nacima Ourahmoune
Nacima Ourahmoune
kedge bs
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Collaborative Consumption And Sustainability: A Discursive Analysis Of Consumer Representations And Collaborative Website Narratives.
AS Binninger, N Ourahmoune, I Robert
Journal of Applied Business Research (JABR) 31 (3), 969-986, 2015
812015
La consommation collaborative, le versant encore équivoque de l’économie de la fonctionnalité
I Robert, AS Binninger, N Ourahmoune
Développement durable et territoires. Économie, géographie, politique, droit …, 2014
642014
Brand narratives, sustainability, and gender: A socio-semiotic approach
N Ourahmoune, AS Binninger, I Robert
Journal of Macromarketing 34 (3), 313-331, 2014
512014
Gender justice and the market: a transformative consumer research perspective
W Hein, L Steinfield, N Ourahmoune, CA Coleman, LT Zayer, J Littlefield
Journal of Public Policy & Marketing 35 (2), 223-236, 2016
482016
Transformative intersectionality: Moving business towards a critical praxis
L Steinfield, M Sanghvi, LT Zayer, CA Coleman, N Ourahmoune, ...
Journal of Business Research 100, 366-375, 2019
322019
Exogamous weddings and fashion in a rising consumer culture: Kabyle minority dynamics of structure and agency
N Ourahmoune, N Özçağlar-Toulouse
Marketing Theory 12 (1), 81-99, 2012
312012
Power logics of consumers’ gendered (in) justices: Reading reproductive health interventions through the transformative gender justice framework
LA Steinfield, CA Coleman, L Tuncay Zayer, N Ourahmoune, W Hein
Consumption Markets & Culture 22 (4), 406-429, 2019
272019
Gender values and brand communication: the transfer of masculine representations to brand narratives
N Ourahmoune, S Nyeck
ACR European Advances, 2007
272007
Narrativity, temporality, and consumer-identity transformation through tourism
N Ourahmoune
Journal of Business Research 69 (1), 255-263, 2016
262016
Embodied transformations and food restrictions: The case of medicalized obesity
N Ourahmoune
Journal of Business Research 75, 192-201, 2017
192017
Étiquettes environnementales et consommation durable: des relations ambiguës en construction
AS Binninger, I Robert, N Ourahmoune
Revue de lorganisation responsable 9 (1), 5-24, 2014
162014
Intimacy-related male consumption and masculine identity construction: A consumer point of view
N Ourahmoune
change, P51, 2008
16*2008
The polysemic meanings of couscous consumption in France
A Béji‐Bécheur, N Ourahmoune, N Özçağlar‐Toulouse
Journal of Consumer Behaviour 13 (3), 196-203, 2014
152014
Masculinity, intimacy and consumption
N Ourahmoune
Gender, Culture and Consumer Behavior. Routledge, New York, 311-331, 2012
122012
Luxury Retail Environments And Changing Masculine Sociocultural Norms
N Ourahmoune
Journal of Applied Business Research 32 (3), 695-706, 2016
102016
The branded and gendered Brazilian body: Material and symbolic constructions in an overlooked context
B Figueiredo, N Ourahmoune, P Rojas, SJN Pereira, D Scaraboto, ...
Consumer Culture Theory, 2014
72014
Gender, women and sexual experiences of tourism
N Ourahmoune
ACR North American Advances, 2013
62013
Male consumers entering the private sphere: An exploratory investigation of French male involvement, practice, and interactions around the lingerie for men consumption
N Ourahmoune, S Nyeck
Proceedings, 2008
62008
Beauty salon-a marketplace icon
N Ourahmoune, HE Jurdi
Consumption Markets & Culture, 1-9, 2020
32020
The cultural construction of Brazilian bodies and status
N Ourahmoune, B Figueiredo, P Rojas
Luxury brands in emerging markets, 26-45, 2014
32014
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